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Amoeba Culture (Hangul: 아메바 컬쳐) is a South Korean record label. It houses many prominent South Korean hip hop artists, includingPrimary, Dynamic Duo, and Zion.T.   The label was founded in September of 2006 by Kim Yoon-seong and Choi Jae-ho, who are also on the label's roster as Dynamic Duo, and some friends including the label's chief executive officer Go Kyung-min.[1] The label held open auditions in late 2007 in order to expand its roster.